As a homeowner trying to sell your home and move on to a new chapter in your life or a Property owner looking to rent or sell the places in your control, you know how difficult it can be to get people, the right people, to take a second glance at what you have. Inflation is like an electric fence to buyers, having children makes parents look for specific things like schools and childcare close, and the history of a place can put a shadow over the buyer. However, there are a few things you can do to make your realty pop in the eyes of the buyer.
A Reasonable Price
Most of us are just not made of money and our credit could always be better. Understandably, you, as the seller, must set certain restrictions on the sale in order to cover your rear financially. Some buyers are just too big of a risk. However, you can make it so hard for the buyer that they don’t even consider your property past looking at the listing. You may find that they even make derogatory comments about the absurdity of the post. Find a good balance between what you need to make a profit, without being greedy, and what the cost of living is in the surrounding area. Loosen the grip on the only having buyers with a 700+ credit score, and interview your clients personally. Get to know them. They may have a credit score of 560 and be the best tenant you ever had.
Capitalize on the Local Flavor
Many people are looking for a place to build a life with a spouse and a family in the future. They want a place that not only feels like home when they are laying in bed, but when they go for their morning jog, or to the barber, or just sit out on the porch and chat it up with the neighbors. When showing your property to a potential buyer, after they have seen the place, take a few minutes to show them around town. Talk with them and see what kinds of things interest them. Are they moviegoers? Do they like to mall hop? Are they the type that love being in the outdoors hiking, camping, and four wheeler riding? Show them the local elementary school, where the local clubs are, maybe where friends like to get together to play ball. Capitalize on the local flavor.
Remember Your Manners
I know. This sounds like something your mother would say, but trust me. It works. In this day and age, where everything we do runs at the speed of light, we tend to forget something as simple as our manners. If possible, don’t just be polite. Work on a genuine concern and care for your clients (if you don’t already) and make sure it carries through even after the sale. Having an authentic relationship with your clients will make everything about the business, from the sale to maintenance down the road, run smoother.
Selling or renting out property can be quite an undertaking. It is full of unknowns, especially where the customer is concerned. Hopefully with these tips, you can take a little of the uncertainty out of the process.
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